The studio · Jun 2, 2026
2 min read · Trevor Edwards

How I decide which app to build next

With one person and no investors, every app has to earn its place. Here is the filter an idea has to pass before it becomes a Flowstate app.

People assume the hard part of a one-person studio is building. It is not. The hard part is deciding what not to build, because every new app is a promise to support it for years, and there is only one of me.

It has to be my own problem first

Every app in the catalog began as a real frustration in my own life, not an opportunity spotted on a chart. If I am not the person who needs it, I am the wrong person to build it, and the app comes out hollow.

That filter kills a lot of perfectly reasonable ideas. It should.

Then it has to pass three questions

If an idea survives the first test, it has to answer three more before I will start.

  • Can it do one thing well, instead of ten things adequately?
  • Can it work offline, with no account and no server of mine?
  • Can one person support it for years without cutting corners?

A "no" to any of them is usually a "not yet," and sometimes a "never." What makes it through is a small, honest app I will still be glad to maintain in three years. You can see what has passed the test in the catalog.

I would rather ship six apps I can stand behind than sixty I cannot.